TCP Group continues to deliver physical energy and morale to healthcare professionals and field hospital staff with the “TCP Morale Boost in Every Bite" project. By donating beverages from its varied portfolio, and providing free food from popular medium-and-small-sized restaurants affected by the COVID-19 crisis. The company aims to help boost morale of all personnel stationed at the field hospitals throughout Bangkok and its peripherals until the situation is resolved.

Mr. Saravoot Yoovidhya, Chief Executive Officer, TCP Group, said: “During the latest resurgence of the COVID-19 pandemic, it had become necessary for many hospitals to open field facilities to accommodate the increasing number of patients contracted with the disease. Meanwhile, we also recognized great effects on small-and-medium-sized restaurants throughout every wave of the pandemic. Therefore, TCP would like to extend our support to both sectors by organizing the “TCP Morale Boost in Every Bite" project. We subsidize delicious food from these restaurants and donate it along with various types of beverages under TCP Group to the medical personnel, who have been working tirelessly with full dedication to take care of the patients at the field hospitals."

Each day, the “TCP Morale Boost in Every Bite" project provides good-tasting food from small-and-medium-sized restaurants affected by the COVID-19 outbreak. The restaurant list also rotates every day to distribute the income to revive the restaurant businesses. In addition to good food, the company also donates its own beverages to refresh field hospital workforces. This project also features a video clip collaborated with restaurants to boost morale for the field hospital staff and promote sales for restaurants. The VDO can be viewed here.

“The ‘TCP Morale Boost in Every Bite’ project is made possible with the strength of Hi-Gear Company Limited, a TCP subsidiary specializing in marketing activities who oversees the delivery of food and beverages from TCP Group to healthcare heroes," added Mr. Saravoot.

Since early 2021, TCP Group had supplied and donated essential medical equipment, as well as assisting people who had been affected by the Covid-19 pandemic. This year, the company continues carrying out support by donating necessary equipment to approximately 10 field hospitals, as well as procuring the BodiiRay S digital chest X-ray machines for the screening tests of COVID-19, the diagnoses of lung and other respiratory diseases for 3 field hospitals in Chonburi, Songkhla, and Chiang Rai provinces. In addition to this, the Group had donated a financial fund through the Chaipattana Foundation to purchase 15 High-flow oxygen machines for King Chulalongkorn Memorial Hospital along with donating other necessary medical appliances, such as infrared-thermometers and disinfectant solution to help Thailand get through this crisis faster.