TCP Group Joins Efforts to Strengthen Thailand–Vietnam Economic Cooperation and Drive Sustainable Growth
Bangkok (11 June 2026) – Recently, Mr. Saravoot Yoovidhya, Chief Executive Officer of TCP Group (fifth from right in the front standing row), joined a delegation of Thai business leaders accompanying H.E. Mr. Anutin Charnvirakul, Prime Minister and Minister of Interior, on his official visit to the Socialist Republic of Vietnam. The visit aimed to strengthen economic, trade, and investment relations between Thailand and Vietnam. Mr. Saravoot also attended Thailand–Viet Nam Investment and Business Networking 2026, held at the Junior Ballroom, Fairmont Hanoi, Hanoi, the Socialist Republic of Vietnam. The meeting drew strong participation from representatives of the government and private sectors of both countries.
On this occasion, Mr. Saravoot was honored to serve as one of the Thai business leaders representing the food and beverage industry, sharing perspectives on investment and business experience in Vietnam alongside representatives from various industries. The meeting underscored Thailand’s potential as a regional hub for investment and growth.
Drawing on more than three decades of operations in Vietnam, Mr. Saravoot shared the success story of Red Bull, which has grown to become the country’s leading energy drink brand. The journey reflects the company’s commitment to quality, brand building, market development, and long-term local partnerships. Guided by its purpose of “Energizing a Better World for All,” TCP Group continues to create shared value across economic, social, and environmental dimensions through initiatives such as promoting sustainable packaging, supporting water resource conservation, and implementing community development programs in collaboration with local partners across Vietnam.

In addition, Mr. Saravoot shared TCP Group’s perspective on growing from Thailand to the global stage, reflecting the country’s strengths as a regional business and investment hub, supported by its manufacturing capabilities, infrastructure, and extensive distribution networks. TCP Group currently reaches more than 100,000 retail outlets across Vietnam through both traditional trade and modern trade channels.
Participation in the meeting reflects TCP Group’s role as a Thai-born multinational committed to strengthening economic cooperation between Thailand and Vietnam. Through collaboration among the public sector, private sector, and communities, TCP Group continues to advance sustainable growth under its “Energizing...Forward” concept, helping energize economies, entrepreneurs, and communities to move forward sustainably.